This mega cap has been testing the bottom rails of its long term bullish channel structure since 10/2014. Enough buying interest at that level, around 23.67, was sufficient to stop the bleeding and although we did breach the channel back in late January/2015, it has managed to tread water and straddle the bottom rails inside the channel.
Problem here is that the selling action has begun to accelerate as less interest in the mega cap name , at these levels at least, seem to be what is taking place.
On the Daily timeframe chart below, we can spot the slowdown in buying momentum. Its a very important level for a very important stock. watching closely for now.